Challenges and Opportunities Facing AppleĪpple is still one of the largest and best-known companies in the world. Opting to invest in Apple would allow your money to grow more than twice as much than if you had invested in the S&P 500. But if you had invested $500 in the S&P 500 index in 2018, you’d have $738. If you had invested $500 in Apple stock in March 2018, your investment would be worth $1,660 today. To put that in perspective, let’s say you wanted to invest $500 in 2018. During that same time period, the S&P 500 rose just 48%. Compare it to the S&P 500, one of the broad stock market’s most popular indices.īetween March 1, 2018, and March 1, 2023, Apple’s closing stock price increased from $43.75 to $145.31–a 232% increase. Apple’s Stock Performance Over the Past Five Yearsĭespite its recent challenges, Apple has historically been a strong performer. In November 2022, the last payment for the year, it paid dividends of $0.23 per share. 3, to close at $129.93 by the end of December-a decrease of nearly 29%-as the company continued to battle production and supply issues.ĭespite those issues, Apple continued to pay dividends to stockholders. AAPL Stock Returns for 2022Įxperts generally regard Apple as a blue chip stock-investments with proven histories of steady growth and returns.īut in 2022, its stock price dropped from a high of $182.88 on the year’s first trading day, Jan. Apple also expanded its Apple TV+ offerings with shows like Ted Lasso, The Problem With Jon Stewart and Servant appealing to subscribers. Net sales also increased by 8%, driven by the launch of new products and services like the updated 14-inch MacBook Pro, the third-generation version of the popular AirPods, the launch of the iPhone 14 and the introduction of the Apple Watch Series 8.

In 2022, Apple’s annual revenue was $394.3 billion, up 8% year over year.

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